#002 - Overview of the Digital Marketplace - Navigating Success: A Comprehensive Marketing Guide for SMEs on the UK Digital Marketplace G-Cloud 14 Framework

Join hosts Mark and Tom as they unravel the mysteries of the UK Digital Marketplace. Discover how this platform is reshaping government procurement, creating unprecedented opportunities for SMEs, and driving innovation in public sector digital services. With a mix of expert insights, witty banter, and pop culture references, this episode makes the complex world of digital procurement accessible and entertaining. Whether you're an SME looking to break into the government market or just curious about the future of public sector technology, this episode is your perfect guide. Don't forget to check out our Wardley Map for a strategic overview of the Digital Marketplace landscape!